Jewelry packaging is a key component of your semi-precious product’s overall design. From diamonds to diamantes, when your product is as delicate and ornate as jewelry, your packaging has to work twice as hard in being as protective as it is attractive.
Not only must it assure the consumer of the quality and value of what’s inside it, but it has to protect the product inside from damage during shipping. It also must often provide safety and cleaning tips, instructions and even styling suggestions, with these printed on outer layers or inserts. Take a look at some of the great jewelry packaging designs we’ve collected below.
When you’re designing jewelry packaging, think about the following factors:
Your answers to these questions will help you determine which kind of packaging is ideal for your product, like a box versus a bag or tube. Once you have the practical aspects of jewelry packaging design worked out, think about how you can communicate your brand persona through your packaging design. Ask yourself the following:
If you’re not 100% sure who you are as a brand, take some time to do a few branding exercises designed to help you dial in your brand persona. You can also seek inspiration from other brands’ jewelry packaging designs. Luckily for you, we’ve got you covered…
Jewelry packaging is a key component of your semi-precious product’s overall design. From diamonds to…
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